Quality recognition
for Visitor
Attractions

Open to attractions, tours and activities in Scotland, our trusted quality assessment will help your business thrive.

Stand out from the crowd

Find out how we

can enhance your

guest experience.

Find out how we can help

enhance your visitor experience.

Quality assessment

Get recognised for your excellence with our independent evaluation process.

Comprehensive service

We’ll look at all aspects of your visitor-facing business – from website to visitor departure.

Expert feedback

Benefit from constructive insight and actionable advice from our professional assessors.

Stay ahead

Access training and consultancy to keep your business at the forefront of excellence.

Increased visibility

Reach milions of potential guests through our RatedTrips.com platform and AA guides.

Competitive edge

Access our exclusive industry links – use our support hub and partner discounts.

Boost your credibility, atract more guests and stay ahead in the competitive hospitality industry.

Your benchmark

for success

We assess visitor attractions under a detailed set of quality standards.

The scheme is open to attractions, tours, activities and passenger boats in Scotland

One of our professional inspectors will conduct a mystery guest visit

They will discuss their assessment and provide feedback

Visitor attractions can can gain a ‘Quality Assessed’ accreditation

Takes about 3 minutes

Join today

Fill in your details below and we’ll contact you about the next steps on your path to AA quality assessment. Note, the scheme is open to attractions in Scotland only. Tick the first box to get started.

Town / City
Postcode
County
Country

Ownership details

Frequency of visit

An annual fee is applicable to all participants, even if you choose to have a visit every other year. If you choose to have a visit every other year, you pay 30% less annually than those that choose to receive a visit every year.

Would you like a purchase order number to be included on your invoice(s)?

If you would like a PO included, send it to [email protected]

The subscription fee is based on annual visitor numbers, the adult admission charge and whether the annual or biennial visit pattern is chosen. Please state your annual visitor numbers and adult admission charge (if any) below and then one of our team will contact you with the subscription fee. Please note: if you did not participate in the scheme previously, a joining fee is applicable, also based on these factors.

Family visit assessment

Please note: a family visit depends on the availability of a suitable assessor and there is no guarantee that a request for a family visit can be met. If a family visit is possible, the attraction must reimburse the cost of admission for one adult and up to three children at the debrief.

Declarations

Supporting your business

Supporting your business

Discover how we can help you stay

at the top of your hospitality game

Training courses

From our popular Rosette Academy to housekeeping workshops and more, we’d love to work with you to help achieve your goals.
Learn more >

Consultancy

Do you need a fresh pair of eyes to help improve your services? Our experts can offer best practice and valuable fresh ideas for your business.
Learn more >

Awards

Our awards can make a valuable difference to your business, gaining media coverage and also helping to attract, motivate and retain staff.
Learn more >

Discover how we can help you stay at the top of your hospitality game.

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